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Pumika Joins Soluto!

We are excited to announce that beginning in January 2019, Pumika will join Soluto - the leading product company from Asurion group.

Pumika

User Experience Maps: A brand new point of view

We’ve all been there: You’re a few weeks into a project, you’re presenting your new UX design to the bosses, and suddenly someone raises an important-yet-previously-overlooked-until-now issue. The floodgates open. It becomes clear that this issue is critical, and requires a substantial overhaul of the entire design. You’re not quite back [...]

Pumika

The Rise of the Bots

Over the past few months the world of digital products and UX has been buzzing with bots. Silicon Valley’s biggest and brightest have been busy implementing new bot technology, and the era of the bot seems to be just beginning. So, we set out to ask the tough questions: Does every product need its own personalized bot?

Shahaf Bornstein